Univision Set to Finish as No. 1 Spanish-Language Network in Primetime for 27th Consecutive Broadcast Season; Ranks among ABC, CBS, FOX and NBC as Top Five Broadcast Network

MIAMI–(BUSINESS WIRE)–Univision is set to close the 2018-2019 broadcast season as the No. 1
Spanish-language network in primetime for the 27th consecutive
time, outperforming Telemundo in two of the industry’s most-significant
demos: Total Viewers 2+ and Adults 18-49. Univision is averaging 1.4
million Total Viewers 2+ and 570,00 Adults 18-49 in primetime, placing
it among the top five most-watched broadcast networks alongside
English-language counterparts ABC, CBS, FOX and NBC during the 2018-2019
broadcast season.

Our leadership for the 27th consecutive broadcast season
underscores the unmatched connection Univision has with Hispanic
America,” said Jessica Rodriguez, Univision’s president of entertainment
and CMO. “Our insights driven strategy has fueled our recent primetime
lineup success, and this renaissance has only just begun. We continue to
be committed to innovating and delivering world-class content that is
not only entertaining, but inclusive, authentic and empowering.”

Univision continues to outperform Telemundo in both weeknight and
weekend primetime from 8 p.m. – 11 p.m. among Total Viewers 2+ and
Adults 18-49. The broadcast network out-delivered Telemundo on three out
of the four weeknight primetime hours, including 10 p.m., in the two key
demos. In addition to primetime, Univision is delivering more Total
Viewers 2+ and Adults 18-49 than Telemundo across all other key
dayparts, including early morning, daytime, early fringe, late fringe,
weekend daytime and total day.

For the 2018/2019 broadcast season, Univision will finish as the No. 1
network in primetime among Hispanics and Bilinguals, regardless of
language among Total Viewers 2+ and Adults 18-49. Furthermore, the
company’s portfolio of networks, which includes Univision, UniMás,
Galavisión and Univision Deportes Network, is delivering a 61% primetime
audience share over the major Spanish-language competitors among Adults
18-49.

Univision has out-delivered ABC, CBS, NBC or FOX on one out of every two
nights among Adults 18-34. With a median age of 47, Univision is
attracting an audience that 10 years younger than the average viewer of
the major English-language broadcast networks in primetime – ABC (58
years old), CBS (61 years old), NBC (58 years old), FOX (53 years old)
and CW (50 years old). Univision is also delivering the highest
percentage of live viewing during primetime among Adults 18-49 (89%)
compared to ABC (53%), CBS (55%), NBC (53%), FOX (53%) and The CW (44%).

Additional Univision Network 2018-219 Broadcast Season Highlights:

  • As one of the network’s most popular series of the season, “Amar a
    Muerte” averaged 1.4 million Total Viewers 2+, 622,000 Adults 18-49
    and 254,000 Adults 18-34 and made Univision the No. 1 Spanish-language
    network in the weeknight 10 p.m. hour with double-digit audience
    advantages over Telemundo during its full-run. The series ended on a
    high note by delivering its highest-rated weekly performance with
    676,000 Adults 18-49, positioning Univision as the No. 2 broadcast
    network in the weeknight 10 p.m. hour and topping CBS, NBC and
    Telemundo during its final full-week among Adults 18-34. In fact,
    “Amar a Muerte” delivered more Adults 18-49 and Adults 18-34 than CBS,
    FOX and The CW during its two-hour finale on Monday March 11, 2019.
  • Univision aired the most-popular music award show (“Premio Lo
    Nuestro”) among Hispanics, regardless of language, with Total Viewers
    2+, Adults 18-49 and Adults 18-34.
  • Univision’s “Mira Quien Baila: All Stars” will rank as the No. 1
    Reality Show in primetime, regardless of language, among Hispanic
    Total Viewers 2+ and Hispanic Adults 18-49.
  • Univision has aired 51 of the top 100 entertainment programs among
    Hispanic Adults 18-49 and 50 of the top 100 among Bilingual Hispanic
    Adults 18-49, the most of any network, regardless of language.
  • Univision’s “Noticiero Univision” ranks as the No. 1 evening news
    program on broadcast television for the 27th consecutive
    broadcast season with significantly more Hispanic viewers than the
    combined audience of “ABC World News Tonight,” “CBS Evening News” and
    “NBC Nightly News” among Total Viewers 2+ (+29% advantage), Adults
    18-34 (+163% advantage), Adults 18-49 (+82% advantage) and Adults
    25-54 (+62% advantage). “Noticiero Univision” is also outperforming
    “Noticias Telemundo” with double-digit audience advantages among Total
    Viewers 2+ (+35% advantage), Adults 18-34 (+49% advantage), Adults
    18-49 (+43% advantage) and Adults 25-54 (+42% advantage).
  • Univision’s “Al Punto” ranks as the No. 1 Sunday public affairs
    program on broadcast television with more Hispanic viewers than the
    combined audience of ABC’s “This Week,” CBS’ “Face The Nation,” NBC’s
    “Meet The Press” and “FOX News Sunday” with both the key 18 to 34
    (+20% advantage) and 18 to 49 (+2% advantage) demographics.
  • Univision’s “Despierta America” ranks as the No. 1 early morning
    program on broadcast television with U.S. Hispanics for the 23rd
    consecutive broadcast season among Total Viewers 2+, Adults 18-34 and
    Adults 18-49.

Source: Nielsen, NPM (09/24/2018-05/05/2019, Live+7) and
(05/06/2019-05/19/2019, Live+SD) Mon-Sat 8pm-11pm/Sun 7pm-11pm. Median
Age based on Persons 2+. Total number of nights that Univision
out-delivered the English-language broadcast networks based on Live+SD.
Based on (09/24/2018-05/05/2019) and Excludes Sports for Live Viewing
(Live and Live+7) and Commercial Audience Retention (National Commercial
Statistics, includes Direct Response, excludes PSAs and Promos, C3 and
Live+3). Exclusive Audience based on 6+ minutes qualifier and on the
percent of viewers that did not watch any of the top 10 English-language
networks during the week of (02/11/2019-02/17/2019) Live+7.
Entertainment Programming Rankers based on NPM-H, Mon-Sun 7am-2am
(09/24/2018-05/05/2019, Live+7) and (05/06/2019-05/16/2019, Live+SD),
ad-supported networks, excludes repeats, sports and programs less than
30 minutes in duration. Bilingual based on Language of the Person
(Mostly Spanish, Mostly English and Spanish/English Equally). Percent
Audience Share based on the sum of impressions across Univision, UniMas,
Galavision, Univision Deportes, Telemundo and Universo. Dayparts based
on Early Morning (Mon-Fri 7am-10am), Daytime (Mon-Fri 10am-4pm), Early
Fringe (Mon-Fri 4pm-7pm), Late Fringe (Mon-Sun 11pm-2am), Weekend
Daytime (Sat-Sun 7am-7pm) and Total Day (Mon-Sun 7am-2am). Evening News
based on Mon-Fri 6:30pm-7:00pm. “Amar a Muerte” based on NPM
(10/29/2018-03/11/2019), Live+SD.

UniMás Network Broadcast Season Highlights:

  • UniMás is averaging 374,000 Total Viewers 2+, 173,000 Adults 18-49 and
    75,000 Adults 18-34 during primetime.
  • UniMás is delivering a higher percentage of live viewing (94%) during
    primetime among Adults 18-49 than ABC (53%), CBS (55%), NBC (53%), FOX
    (53%), The CW (44%), Telemundo (90%), Estrella TV (75%), Azteca (93)
    as well as the top 10 English-language entertainment cable networks.
  • UniMàs is the youngest broadcast network during primetime (43 years
    old) and total day (44 years old), regardless of language.
  • UniMás with a higher millennial audience composition (20%) than ABC
    (10%), CBS (7%), NBC (10%), FOX (13%), The CW (16%), Estrella TV (16%)
    and Azteca (13%) during primetime.

Source: Nielsen, NPM (09/24/2018-05/05/2019, Live+7) and
(05/06/2019-05/19/2019, Live+SD) Mon-Sat 8pm-11pm/Sun 7pm-11pm. Median
Age based on Persons 2+. Based on (09/24/2018-05/05/2019) and Excludes
Sports for Live Viewing (Live and Live+7) and Commercial Audience
Retention (National Commercial Statistics, includes Direct Response,
excludes PSAs and Promos, C3 and Live+3). Dayparts based on Daytime
(Mon-Fri 9am-4pm), Early Fringe (Mon-Fri 4pm-7pm), Late Fringe (Mon-Sun
11pm-2am), Weekend Daytime (Sat-Sun 7am-7pm) and Total Day (Mon-Sun
7am-2am).

Galavisión Network Broadcast Season Highlights:

  • Galavisión set to finish as the No. 1 Spanish-Language Entertainment
    Cable Network in total day for the 23rd consecutive
    broadcast season among Adults 18-49.
  • Galavisión has aired 72 of the top 100 entertainment programs on
    Spanish-Language Cable Televisionin total day among Adults 18-49.
  • Galavisión will rank as the No. 1 Spanish-language Entertainment Cable
    Network in all dayparts.
  • Galavisión ranks among the top 10 Cable entertainment networks,
    regardless of language, ahead of TLC, AMC, VH1, NICK, and Adult Swim
    with Hispanic Adults 18-49 in primetime.
  • Galavisión is the No. 1 Spanish-Language Entertainment Cable Network
    with a +47% advantage in primetime and +35% advantage in total day
    over the nearest competitor (Discovery en Español).

Source: Nielsen, #1 for 23 consecutive Seasons: NHIH 09/30/1996
-9/29/2007, NPM Most Current 9/30/2007-5/19/2019). Daypart definitions:
Cable Prime (M-Su 8pm-11pm) Early Morning (M-F 6am-9am), Daytime (M-F
9am-3pm), Early Fringe (M-F 3pm-7pm), SL Prime (M-Sun 7pm-11pm), Late
Fringe (M-Su 11pm-2am), Weekend Daytime (Sat-Sun 9:30am-7pm) and Total
Day (M-Sun 7am-2am). Demo: Adults 18-49 unless specified.

Univision Deportes Network Broadcast Season
Highlights:

  • Univision Deportes is No. 1 Spanish-language sports network with
    Adults 18-49 in primetime.
  • Univision Deportes is the youngest compared to the top 10 sports
    networks.
  • Univision Deportes has the highest Adult 18-49 audience composition
    than the top 10 sports networks.
  • Univision Deportes has aired the top 13 soccer matches of the season
    and 23 of top 25 rated matches with Adults 18-49.

Source: Nielsen, NPM, L+SD data, 09/24/2018-05/19/2019.

About Univision Communications Inc.

As the leading Hispanic media company in the U.S., Univision
Communications Inc. entertains, informs and empowers U.S. Hispanics with
news, sports and entertainment content across broadcast and cable
television, audio and digital platforms. The company’s top-rated media
portfolio includes the Univision and UniMás broadcast networks, as well
as cable networks Univision Deportes Network (UDN) and Galavisión.
Locally, Univision owns or operates 65 television stations in major U.S.
Hispanic markets and Puerto Rico. Additionally, Uforia, the Home of
Latin Music, encompasses 58 owned or operated radio stations, a live
event series and a robust digital audio footprint. The company’s
prominent digital assets include
Univision.com,
streaming service Univision Now, the largest Hispanic influencer network
and several top-rated apps. For more information, visit
corporate.univision.com.

Contacts

Kevin Sornatale
(212) 455-5259
ksornatale@univision.net

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